Marketing Toolkit

​​Quick Note​​​

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Don't have to pick one only,​

but always create for the same person so

the platform knows who your audience is.

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> Business Lessons​​​

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Focus on:​

Providing value and building trust by quickly teaching your viewer a lesson.

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Accomplished by:​

Tell why what you are showing them is useful, then deliver a concise lesson. Then encourage them to get started with us.​​​

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Character examples:​

> Business Professor, a

> Business Strategy Researcher, a

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Content ideas:​

> A business professor teaching a quick lesson then inviting the viewer to take action.

> A textbook lessons

> A edx courses

> A ai

> A successful entrepreneurs

> Company shareholder letters or other publicly disclosed documentation on successful org's.​​

> Abiz strategy, biz structures, bootstrap method

> Find great podcasts from famous founders or experts with a resume, show a quick but important clip, then use AI to learn about it and share depth with audience, 2 sec intro then 15 sec clip on 1.5x speed then 43 sec explain for a one minute jam packed piece of content.

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> Summary of 30-minute video in 30-seconds. Find good content on YouTube then teach a quick lesson on either one key idea from the video or a full summary. Could intro the video, then teach quick lesson, then encourage the viewer to take action instead of learning passively.

> Present a few reputable learning sources, but present them as passive learning sources. If viewer is ready to take action then comment 'x' to get started with our program.

> Create a fake convo between two AI gen characters where one asks a question for the audience and the other is the expert. Maybe have graphics to overlay showing visually what is being spoken about.

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AI prompt to brainstorm content ideas:​

I a

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> Business Ideas

 

Focus on:​

Niched down versions of existing products, you do not need to invent a new industry.

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Accomplished by:​

Showing viewer that there are plenty of good ideas, but will they do the work to turn an idea into reality?

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Character examples:​

> The Blueprint Dealer, a

> The Team Builder, a

> The Opportunity Radar, a

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Content ideas:​

> Make clear the simple path (business plan + complimentary team + execution = winning). Showcase various good ideas so they can see that the path forward is possible if they take action.

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AI prompt to brainstorm content ideas:​

I am an entrepreneur with a few technical developer partners who can build software. Create a list of twenty different product categories.

*Note: then dive deeper into ones that interest you.​​

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> A.I. Work Revolution

 

Focus on:​

Either expert opinions or real life examples of AI being the future.

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Accomplished by:​

Helping the viewer see the vision of AI, then encouraging them to build into this generational wave of opportunity.

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Character examples:​

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Content ideas:​

> Find clips that support this, such as a clip of Elon Musk or Marc Andreessen or Sam Altman or whoever else, then encourage the viewer to get started.

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AI prompt to brainstorm content ideas:​

I a

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> Pro-SAAS

 

Focus on:​

The benefits of a software business.

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Accomplished by:​

Showing the benefits, and helping them understand how they could take action.

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Character examples:​

> The Silicon Valley Architect, could use real or fake name but brand yourself in this way, focus on the historical success of building software and share why software is such a great product to build around and how to start.

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Content ideas:​

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AI prompt to brainstorm content ideas:​

I a

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> Investment Ideas​​

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Focus on:​

The idea that entrepreneurship is the best investment.

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Accomplished by:​

Detailing how the ROI on starting a business venture with $1K is a far better investment than anything else.

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Character examples:​

> Investment Analyst, a

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Content ideas:​

> Make clear how great of an investment entrepreneurship is. Even if you have to start ten business ventures before you are successful, it is still an incredible investment.

> Use the 'product ideas' section above along with AI to create ideas to build a business around. Help the viewer see that a good business plan plus a complimentary team plus execution equals winning. Simple.

> Compare different types of entrepreneurship like building around a software product versus X versus X, and so on...

> Compare entrepreneurship to terrible investments like day-trading or sports betting or whatever other scams people are interested in.

> Compound interest, Einstein called it the greatest force in the universe. But what about compound actions? Why dont people focus on how small daily actions compound into great long-term results. Encourage them to take action with us and create a big life for themselves.

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AI prompt to brainstorm content ideas:​

I a

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> Anti-Day-Trading

 

Focus on:​

How unlikely long-term sustained success is in day-trading unless you have a ref-link and earn money off other peoples deposits or losses, like a pyramid scheme.

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Accomplished by:​

Making clear that day-trading is a losing endeavor, while the ROI on starting a business venture is very positive.

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Character examples:​

> The Anti-Guru, a

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Content ideas:​

> Day-trading is a polarizing topic. Most people see it as a scam (correctly), while some see it as an easy get rich quick scheme (incorrectly). Show people a better way to change their life by next year.

> Ken Griffin (Citadel) and his boys are tearing your ass up on those charts every day. They aren't printing billions of dollars from no where. Understand that the board is tilted in their favor and simply do not play their game against them. You should invest, but day-trading is a losing game for most. Help viewer understand that and find a better path forward.

> You should be a good human and help humanity develop solutions for people or businesses, instead of PvP zero sum gabling against people.

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AI prompt to brainstorm content ideas:​

I am trying to convince my friend that day-trading is not a good use of time or money, and that he should instead become an entrepreneur. Create a list of twenty different points that I could make to convince him of this.

*Note: take one of those points then tell AI to create ten different content ideas for that point based off the target demo you are wanting.

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> Anti-University​​

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Focus on:​​

Both the positives and negatives. The positive is the benefits of an alternative education that helps you become a business owner, not an employee. The negative is the problems of going into debt for a degree that only grants you a mediocre career path in return.

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Accomplished by:​

Making clear that there is a far better alternative for less than 1% of the cost of traditional university.

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Character examples:​

> The Anti-Professor, a

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Content ideas:​

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> How students go into huge debt for only a mediocre job in return, when they really want to own a business.

> Compare and contrast what a student gets from a university versus from us, and point out that we are less than 1% of the cost of traditional education.

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AI prompt to brainstorm content ideas:​

I a

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> Anti-Working Class​​

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Focus on:​

Both the positives and negatives. The positive is the benefits of joining the ownership class. The negative is the problems of remaining in the working class.

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Accomplished by:​

Making clear that they should be building equity, not working for a wage.

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Character examples:​

> The Anti-Boss, a

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Content ideas:​

> Detail the long term career timeline that most people follow. How you will work for decades to slowly climb their way up promotion by promotion just to barely earn any money by the time they are 45 years old. Compared to the path of entrepreneurship.

> Create your own opportunity instead of applying for a dead-end job.

> The entry-level job market is terrible, highlight how you are literally applying for and getting rejected by career paths that you dont even want, sad. Why not be proactive and create your own opportunity?

> Instead of sending out endless applications, why not create your own path for yourself?

> Literally put pen to paper on what earning a $50K salary ($25/hr) looks like for the rest of your life. Can you live life to the fullest? Can you have a family. Can you have vacations? Can you go out to eat regularly? Will you ever feel like a winner? You need to find a way out of the working class.

> Make clear how much waking up to commute to work and having a boss is, versus being your own boss.

> How unless you take action to create something for yourself, then your life will be chewed up and spit out by the system as you work hard for low wages.

> Simple video showing cubicle office spaces with caption encouraging viewer to escape the rat race.

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AI prompt to brainstorm content ideas:​

I am creating Instagram Reels for my account based around entrepreneurship, create a list of twenty content ideas that focus on the problems of being in the working class and the benefits of joining the ownership class in order to encourage the viewer to get started with entrepreneurship.

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> Success Stories​​

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Focus on:​

Showing that 'normal' people take action and achieve success.

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Accomplished by:​

Directly showing how success happens, so the viewer can visualize themselves doing it too.

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Character examples:​

> The Case Study Archive, a

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Content ideas:​

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> ACase studies

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> Fake AI interview of an old school

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AI prompt to brainstorm content ideas:​

I a​​​​

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> Business News

 

Focus on:​

Topical news that can go viral.

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Accomplished by:​

Share news to gain viewers interested in business, then encourage them to stop watching other people take action in life without doing it themselves.

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Character examples:​

> News Host, at the end of informing the viewer encourage them to take action with us instead of learning passively.

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Content ideas:​

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AI prompt to brainstorm content ideas:​

I a

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Focus on:​

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Accomplished by:​

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Character examples:​

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Content ideas:​

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AI prompt to brainstorm content ideas:​

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> Wealthy Lifestyle

 

Focus on:​

Painting the picture of success, not only money but the surrounding aspects of a good life.

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Accomplished by:​

Teasing the dream, then reminding them that if they don't take action it will never fall out of the sky into their lap.

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Character examples:​

> Winning in Life Theme Page, a

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Content ideas:​

> Aesthetic edit of the dream outcome, then encourage them to take action today or this will never be their life.

> Make clear what it costs to live a certain lifestyle, and that the only path to get there is to create your own asset because working class wages will never get you there. Then point to our program as their starting point.

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AI prompt to brainstorm content ideas:​

I a

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> Psychological Motivation

 

Focus on:​

Pulling on the strings of human emotion or psychology, whether positive or negative.

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Accomplished by:​

Evoking emotion from the viewer that encourages them to take action.

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Character examples:​

> The Future You, a

> Business Drill Sergeant, a

> Motivational Theme Page, a

> A Pretty Woman, the pov of talking face to face with a woman who motivates him positively or negatively to take action in life.

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Content ideas:​

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> AFake text convos from mom/dad/friends/gf/crush/future-self/other to motivate the viewer to take action.

> Motivational clips or quotes that encourage the viewer to get started, then recommend our path forward.

> Point out the decisions people already make like splurging on video games or onlyfans gooning when they could literally start a business with that time and money. It seems like no big deal, but it adds up.

> AI fake video of character talking to the viewer one on one.

> AI gen famous person speaking a famous quote. At end you add a caption that encourages viewer to take action. The quote could be motivational or informative.

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AI prompt to brainstorm content ideas:​

I am creating Instagram Reels for my account based around entrepreneurship, create a list of twenty content ideas that utilize psychological motivation to encourage the viewer to get started with entrepreneurship.