X
Platform Strategy
Notes on X
Pay $11 for a premium account. This boosts your account visibility and is a worthwhile investment if you will be posting on X.​​
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General Process
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Step 1) Read through the entire toolkit.
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Step 2) Decide who your target viewer is, a specific person representing your audience.
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Step 3) Brand your account. Profile name, profile picture, profile bio, and link in bio.
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Step 4) Begin creating your content for TikTok.
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Step 5) Post your content with a well written description featuring keywords that help Instagram understand who your audience is. Also, include 2-3 specific hashtags, not too broad. Do not post more than 3 times per day per account.
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Step 6) Be consistent. Build a catalog of content that continues to generating views over time, compounding your success. Your best TikTok's will gain views for weeks or even months after posting.
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Notes on Process
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Account Basics
​​Notes on Account
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Interact with your niche via timeline.​
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Follow a few accounts, not too many.
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Avoid spammy behavior.
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Interact with your audience and respond quickly. The platform watches and wants you to be a good community builder.​
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Utilize X account data to double down on what is working.
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Treat week 1 on a new account as a probation period where you focus on feeding good content proving yourself to the algo not so much on results.
Content Mechanics
From Viewers to Sales
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Keywords Are Key​​
Whether posting a video or a text based post, keywords are important.
X essentially reads your post with AI to predict which users may be interested in your content. Focus on creating great content with clear keywords.​​
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First priority, creating content that interests the viewer.
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Second priority, adding keywords.
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Flow from Viewers to Sales
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Content Structure
General Template
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Notes on Structure
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Content Examples
Post Structure
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Post Engagement
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Post Video
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Learn X
Creator
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Creator
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